| JUST DO IT? GENDER DYNAMICS IN HOW AUTONOMOUS IDEA CHAMPIONING INFLUENCES CREATIVITY EVALUATIONS |
Received:October 12, 2017 Revised:October 12, 2017 |
Key Words: Innovation; Gender; Diversity; Creativity |
| Author Name | Affiliation | | Mengzi Jin* | Singapore Management University | | Roy Chua | Singapore Management University | | Ronald Bledow | Singapore Management University |
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Abstract: |
| Do women champion new ideas at the workplace differently from men? What effects do their idea championing strategies have on the extent that they are evaluated as creative? We proposed and found that women are less likely than men to champion their new ideas autonomously, i.e. proactively promote ideas by bypassing organizational norms, rules, and established procedures. Drawing on the “creative prototype model”, we further argued and found that the effect of autonomous idea championing on creativity evaluation depends on both employee and supervisor gender. Specifically, when women champion ideas autonomously, their women supervisors evaluated them negatively on creativity. |
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